Until recently the role of a professional speaker in Australia hardly existed. Companies and organisations seeking people to address conferences and meetings relied largely on finding people with something to say who could be cajoled to say it. Regrettably this did not necessarily mean that the speaker had the ability to say it!
The increasing pace of change, the heightened sophistication of audiences and the focus on achieving results led to the demand for a better answer and a new role was created that of professional speaker. A role to be filled by someone who could present information of interest and value in an interesting and valuable way.
And now, in Australia every day, at literally hundreds of events ranging from small team sales meetings and service group dinners to huge corporate conventions and multi national conferences, professional speakers go about their business of presenting ideas, information, views and values to entertain, enthralls, educate and energize both the audience and the organisers.